Expert Watch Polishing Piccadilly

Expert Watch Polishing Piccadilly - Watch Repair Piccadilly

Expert Watch Polishing Piccadilly

Restoring Brilliance Since 1994

At Watch Repair Piccadilly, our expert polishing service revives the appearance of your watch with flawless precision.

Using specialist equipment, we remove surface scratches, blemishes, and dullness from stainless steel, gold, and platinum cases. This professional process restores the original shine while preserving the case's structural integrity.

Whether it's a modern Rolex or a vintage timepiece, our skilled team applies the perfect polish for showroom-level results. Conveniently located inside Piccadilly Circus Underground Station, we've been trusted across Central London for over 25 years. Count on us for premium watch polishing in Piccadilly that brings brilliance back to your wrist.

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Watch Polishing Piccadilly – Our 6-Step Refinishing Process

Our expert technicians at Watch Repair Piccadilly follow a proven, precision-led approach to ensure your watch glass and case are restored safely, cleanly, and with perfect clarity. Whether it's a luxury Swiss watch or a daily timepiece, here's how we work:

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1. Initial Surface Assessment

We inspect your watch for scratches, oxidation, and dull areas to determine the best polishing approach for metal type and finish.

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2. Masking & Component Protection

Delicate areas like bezels, crowns, pushers, and crystals are protected or disassembled to avoid wear during the polishing process.

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3. Pre-Polish Cleaning

We clean the case and bracelet thoroughly to remove dust, dirt, or oil, ensuring optimal results during machine or hand polishing.

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4. Machine Polishing & Buffing

Our experts use polishing wheels, lapping tools, and compounds tailored to your metal finish — removing scratches and restoring shine.

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5. Satin or Mirror Finishing

We restore your watch's original brushed or polished surface, depending on the manufacturer's finish, without altering its contours.

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6. Final Inspection

After polishing, we reassemble, clean again, and inspect every detail to ensure a flawless, factory-quality look and feel.

Watch Polishing — FAQs

Everything you need to know about case & bracelet refinishing at our Piccadilly workshop.

+ How much does watch polishing cost in Piccadilly?
Prices vary by brand, metal and condition. As a guide, case-only from £60–£90, case & bracelet from £90–£150. We'll confirm a fixed quote after inspection—no obligation.
+ Can polishing remove deep scratches from my watch?
Most scuffs and moderate scratches can be removed. Very deep gouges can be reduced substantially, but we avoid over-cutting to preserve shape, lines and hallmarks.
+ What types of watches can you polish?
Stainless steel, gold (yellow/rose/white), platinum and titanium pieces from Rolex, Omega, TAG Heuer, Cartier, Breitling, Tudor and more. We also refinish vintage watches with sympathetic techniques.
+ Will polishing affect my watch's value?
Done correctly, polishing enhances presentation without harming value. Our approach is conservative—maintaining crisp edges & original geometry. Over-polishing is avoided.
+ How long does a full watch polishing take?
Typically same day to 24 hours depending on condition and whether the bracelet is included. We'll advise an exact timeframe on drop-off.
+ Can you restore both brushed and polished finishes?
Yes—cases and bracelets are refinished to factory-style mixed finishes, reapplying sharp brushing and mirror polish with correct grain direction and masking.
+ Do you polish bracelets and clasps as well?
Absolutely. We refinish bracelets, end links and clasps, including centre links on Jubilee/Oyster styles, ensuring a uniform finish across the entire watch.
+ Do I need to book an appointment for polishing?
Walk-ins are welcome. For busier times or premium vintage pieces, booking is recommended so we can allocate a specialist and give you the fastest turnaround.
+ Where are you located?
We're inside Piccadilly Circus Underground Station (Unit 9), Central London—just off the main ticket hall, a minute from the barriers.